The “Chinese Pretty Girl Aesthetic,” often referred to as “Pretty Asian Style” (PAS) in English, has rapidly gained popularity in Thailand and beyond. This beauty trend emphasizes a delicate, Asian-inspired charm with sweet, large eyes and a naturally tapered chin, resulting in a captivating and graceful look. The trend reflects modern Chinese beauty standards that value youthful, refined features.
Origins of the “Chinese Pretty Girl Aesthetic” (PAS) in 2023
Over recent years, Chinese beauty standards have drawn increasing international interest, particularly the PAS aesthetic, which highlights a small, rounded face, double eyelids, and a slightly prominent nose tip. This look softens the face while enhancing dimension, appealing to those seeking a balanced yet eye-catching style. The trend is influenced by contemporary Chinese culture’s preference for fresh, youthful appearances, making it a dominant aesthetic across Asia and especially popular in Thailand in 2023.
Platforms like TikTok and Xiaohongshu (Little Red Book), widely used in China, have played a significant role in spreading PAS worldwide. Influencers and celebrities on these platforms often share examples of naturally balanced but distinctive Chinese-style beauty, sparking widespread interest and adoption.
Why the “Chinese Pretty Girl Style” is Trending This Year
Popularity from Series and Social Media
Chinese dramas and entertainment shows have gained substantial popularity across Asia, including Thailand. Many viewers admire the personalities and aesthetics of Chinese actors, and social media has helped to spread this trend globally. This online presence makes people more interested in adopting the look themselves.
Natural Beauty, Minimal Makeup
The “Chinese Pretty Girl” look emphasizes natural beauty without the need for heavy makeup, making it ideal for those who prefer a simple yet striking appearance. This trend highlights beauty without complicated techniques, appealing to individuals who want to look fresh and approachable.
Trustworthy and Friendly Image
This style isn’t just about beauty; it helps enhance a friendly and gentle look. Many find this style approachable and engaging, making it popular among those who want to look both beautiful and personable.
A Universal Look
This style is versatile, working well in various settings like work, social events, or casual outings. It’s suitable for all ages and can easily be adapted, which adds to its broad appeal and practicality.
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The distinctive features of the “Chinese girl stereotype” (Chinese P.S.)
The style “Popular Chinese Print” (Chinese Style) is characterized by delicacy and emphasizes facial balance. Notable features that are popular include :
- V-Shaped Face: Adjusting the facial structure to achieve a slimmer appearance helps create a youthful look with balance, making the face appear softer and enhancing confidence in a harmonious appearance.
- Natural Double Eyelids: Creating double eyelids that emphasize sharpness while maintaining a natural look. This style adds sweetness and makes the eyes look bright, contrasting with the Western trend that emphasizes larger, more defined eyes.
- Aquiline Nose with a Droplet Tip: A nose that is prominent with a slight hump and a gently upturned tip is a characteristic of the “Chinese beauty standard,” which adds dimension to the face while looking natural.
- Full, Cat-Shaped Lips: Lips with a curved shape enhance the face’s appearance, giving it a healthy and complete look. This is different from the Western trend that focuses on larger lips.
- Well-Defined Chin: A proportional chin contributes to a soft, gentle appearance, reflecting Asian beauty ideals that consider the balance of the face.
- Prominent Ears: Ears that are slightly protruding create a distinctive look, characteristic of the “Chinese beauty standard.”
The difference between Chinese, Korean and Western facial trends
1.Chinese Style: Small face, protruding ears, big eyes, upturned nose, and cat-like mouth
Characteristics :In the modern era, Chinese style often emphasizes “cuteness” and AI-like attractiveness, such as a small face to look younger, slightly protruding ears to add character, large and round eyes to look bright, a cute and slightly defined upturned nose, and a cat-like mouth (often in the shape of a bow) to increase attractiveness.
2.Korean Style: Soft and Simple Look
Characteristics : A slim face in a V-line shape, but not excessively small, emphasizing a natural and sweet appearance. The eyes are round with a slight upward tilt at the outer corners. The chin and jawline are enhanced to create a balanced facial structure. The nose is usually not overly prominent but appears slim and natural
3.Western Style: Clarity and Prominence
Characteristics : Western faces often emphasize strong jawlines and chins, with high and prominent cheekbones. Sharp, defined eyes are typically accentuated with makeup to highlight their prominence. The nose is straight rather than upturned, and the lips emphasize fullness.
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